Same standard. Different terms.

1. What I offer

• Free or pro-bono performance rebuilds for qualifying NGOs, case by case
• At-cost ongoing support after launch, no minimum hour pack required
• Free PSI audit and recommendations for any NGO, even if we never end up working together
• Reserved capacity each year specifically for nonprofit work — not squeezed between paid projects

The standard is the same as for any paying client: 95+ on PageSpeed mobile, SEO-ready, conversion-focused, owned end to end. Your mission deserves infrastructure that does not get in its way.

2. Why the bigger names stay private

Some of the NGOs I have worked with are recognized internationally. I do not name them publicly, by choice.

• Naming them turns their mission into my marketing. That trade is not mine to make.
• Their cause matters more than my portfolio.
• Confidentiality is part of what I offer. It does not change once the work is done.
• References are available privately on a 30-minute call, when there is a real reason to ask.

3. Who qualifies

• Registered nonprofit, charity, or NGO with a public mission and public accounts
• The website is meaningfully tied to the impact — fundraising, awareness, programs, transparency
• One named decision-maker who can take a 30-minute scoping call
• Size is not a filter — small grassroots groups are as welcome as the bigger ones

4. What is not included

• Vanity sites that do not serve the mission
• Political campaign websites
• Religious institutions, unless the work is humanitarian (shelters, food, refugee support)
• Anything that violates the ethical line in our quality policy or privacy policy

5. How to start

1. Email [email protected] with subject "NGO support"
2. Tell me: who you are, what you do, why the website matters to the work, where you're based
3. I respond within 5 business days, not 5 minutes — this is real triage, not autoresponder
4. If we are a fit, 30-minute scoping call
5. Written quote (or pro-bono confirmation) within a week of the call

6. The honest part

I cannot say yes to every NGO that asks. Capacity is finite and my paying work funds this. When I say no, I say no plainly, in the same email, without making you wait. When I say yes, I commit to it the same way I commit to a paid build — written terms, fixed scope, real delivery date.

Always looking forward to it. This is the work that makes the day-job worth doing.

Related

The manifesto · Quality policy · How ongoing work works · Project terms